Having our headquarters in Columbus, Ohio has significant advantages for the service and hospitality industry knowing our region has long been referred to as “the test market capital of the United States.” It’s no surprise to us that clients arrive on our doorstep looking to glean consumer insights and marketing strategies from our backyard.

Through market research, competitive analysis and real-time web analytics, we help brands recognize opportunities and embark on creating noticeable differentiation and competitive advantages. It’s what our team does for the legendary White Castle brand by engaging its loyal following through consistent brand experiences. It’s how we elevate hotel brands in competitive markets through strategic online marketing and social media engagement that trumps the competition and exceeds expectation. And it’s what we can do for any hospitality client that understands the value in delivering the brand promise, both in-person and online, in a world that is hungry for recommendations and validation through TripAdvisor and other social networks.