These are the heart of your brand and the foundation of your success. And they are the heart of Werth’s public relations practice. We understand that stellar reputations are built on trusting relationships. That lasting relationships require a deep understanding of what motivates people to engage with your organization. And that credibility arises from open, two-way communications with your customers, employees and other stakeholders.
These factors are even more important in a Web 2.0 world where customers have taken control of the conversation. Werth’s powerful public relations programs merge time-tested practices with digital innovations and social media strategies. We help you enhance your reputation and credibility by building relationships – online and off – with the individuals and groups who impact your success. To keep your organization at the center of conversations that impact your bottom line.
Through this unique approach, Werth’s strategic communications programs deliver measurable results for clients in a wide range of sectors and industries. We increase awareness of your organization. Garner support for your cause. And drive sales by creating widespread demand for your product or service.
The speed and complexity of 21st century communications have changed the playing field, but not the skills required to achieve results. With former journalists and seasoned strategists on staff, our skill in crafting cohesive communications shines in any medium.
Werth has extensive expertise in:
- Strategic planning
- Thought leadership
- Crisis communications
- Reputation management
- Change management
- Media relations
- Social media programs
- Blogger outreach
- Spokesperson training
- Message development
- Trade show support
- Community relations
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- Executive communications
- Speaker training
- Speechwriting
- Industry analyst relations
- Multicultural outreach
- Shareholder communications
- Workplace communications
- Merger and acquisition communications
- Communications audits
- Leadership retreat facilitation and training
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"Working with Paul Werth Associates has positively positioned Wilmington, Ohio in the political and media spotlight. A story that could have captured negative media attention has become a positive testament to the power of the human spirit.
During last year’s presidential campaigns, we obtained face-time with Senator McCain and President Obama and were invited to testify before two Congressional committees.
Our story has been told by elite national and international media, including 60 Minutes, CNN, USA Today, The New York Times, National Public Radio, MSNBC, The Washington Post, Forbes, The International Herald Tribune and The Financial Times, among many others.
Werth’s strategic counsel in public relations, public affairs and location marketing continues to be invaluable as we pursue economic redevelopment of the Wilmington Air Park and new jobs for the people of the region."
David Raizk
Mayor, City of Wilmington
Co-chair, Wilmington Economic Task Force
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