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Category: Broadcast/Video Werth is especially proud of our history of success in generating attention – and inspiring action – on behalf of national advocacy causes. Over the past two years, we’ve helped the National Adoption Day campaign – designed to generate awareness about the 129,000 U.S. children available for foster care adoption – reach an audience of nearly 200 million by placing more than 1,000 news stories and public service announcements in local and national media including NBC’s “Today Show,” CNN, The Joy Behar Show, Fox & Friends, O, The Oprah Magazine and an article in Women’s Day magazine. Werth’s campaign has supported a 32 percent increase in the number of local communities holding special events, culminating in the adoption of 4,500 children from foster care on Nov. 21, 2009 – the 10th anniversary of National Adoption Day. |
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An integrated communications consulting firm, Paul Werth Associates partners in the success of leading consumer product and business-to-business enterprises, government agencies and industry associations.
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