COLUMBUS, Ohio – Sometimes you still need to hold information in your hands. That’s why Paul Werth Associates is developing a new series of printed materials about our services to complement our online presence – starting with a standalone piece on Werth Research.
“We wanted to create an ‘aha’ moment about research that organizations can touch and feel,” said Sandra Harbrecht, Werth president and CEO. “So we’re telling the research story in a short, concise manner that can be handed from person to person. Even in today’s online world, there’s something special about the experience of learning from a beautifully produced brochure.”
Research is a complex process, but it can generate easy-to-understand bottom-line results. Werth Research explains the power of research insights and how they can be achieved.
“We’re working to tell the story of other Werth specialty areas and will be following Werth Research with Werth Education, highlighting our historic strengths in education sector marketing,” Harbrecht said. “We’re committed to walking the walk of integrated communications not just for our clients, but for ourselves.”
Printed copies of Werth Research are available now upon request. Ask us at contact@paulwerth.com.
About Paul Werth Associates
Founded in 1963, Paul Werth Associates is a full-service public relations, marketing and public affairs firm counseling clients throughout the United States. The firm has offices in Columbus, Ohio and Washington, D.C.
Paul Werth Associates has previously received nine Silver Anvils, which is the highest level of recognition in the public relations industry. The Silver Anvil Award recognizes complete programs incorporating sound research, planning, execution and evaluation. They must meet the highest standards of performance in the profession.
Tags: brand strategy, focus groups, market research, Online Reputation Management, qualitative research, quantitative research
