News Archives

Ohio to Get 10th Insurance Degree Program in Fall 2017

March 24, 2017

In 2012 when 13 leading Ohio insurance companies came together to form the Insurance Industry Resource Council (IIRC), not a single insurance program existed at an Ohio college or university.…
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Insurance Talent Movement Ready to Spread the Word

February 3, 2017

A group of young insurance professionals has committed to changing the conversation about insurance as a way to bring more people into industry jobs. Calling themselves the “Insurance Talent Movement,”…
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New Workforce Study Sets Tone for IIRC

December 6, 2016

A new study that shows an increasing number of projected insurance job vacancies by 2024 will set the stage for the industry’s collaborative efforts to fill them. Partners in the…
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Werth and National Safe Boating Council Honored with PR News’ Platinum PR Award

October 19, 2016

The National Safe Boating Council, in partnership with Paul Werth Associates (Werth), received national recognition for its work on behalf of the North American Safe Boating Campaign from PR News’…
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Werth’s Mac Joseph Gives Marketers Tips to Improve Digital Strategies

October 18, 2016

While digital marketing is a powerful tool, it’s still most effective when used in conjunction with other marketing disciplines. That’s one of several tips Mac Joseph, Werth’s vice president of digital…
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Fortune 500 Executive Joins Werth Team

July 21, 2016

We are pleased to announce that Jaya Yoo has joined the Werth team as Senior Vice President and Practice Area Leader. Jaya brings to Werth clients expertise in developing and…
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