Paul Werth Associates employs best practices in developing winning marketing communications programs for leading businesses, not-for-profit associations and public agencies.

Over five decades of success, we have learned that experience improves the quality of our thinking and the work we create. As a result, we invest in the knowledge and resources required to develop exceptional strategies. More than 50 percent of our staff has at least 20 years of professional business success. Using strategic insight honed over decades, our executive-level consultants generate business-building ideas and insights to help clients stay current and profitable in the rapidly changing global economy.

We emphasize lasting relationships built on trust and performance. And we retain clients – sometimes for decades – by consistently delivering results.

Paul Werth Associates is a full-service communications consulting firm with core competencies in public relations, advertising, public affairs, research and digital strategies. Werth helps leading organizations meet their objectives – on a regional, national and international basis. Focused on serving needs of senior management at mid-sized and large organizations in the private and public sector, we apply our broad scope of expertise to produce results-focused solutions that build brands, shape policy, enhance reputations and drive sales.

Intelligence and continuous learning. We base all our work on the best intelligence – the knowledge that comes from research, the insight of our clients and our own best thinking. Ours is a learning organization organized to share knowledge and accumulate wisdom.

Creativity that results in meaningful change and delighted clients. Clients benefit from creative intelligence. We develop customized programs that make messages memorable and effective. We build our programs on proprietary models that incorporate decades of best practices and investments in state-of-the-art resources. We help our clients change their worlds for the better, exceeding their expectations on a daily basis.

Substance that leads to wisdom. We seek the highest degree of integrity, competence and professionalism in all our work and all our interactions. We bring together associates who are both wise and talented, so we can deliver strategies that reflect the best ideas in marketing communications and the best understanding of human behavior.

Bringing out the best in people. We treat others graciously. We encourage collaboration – among associates, with clients and through partnerships with other professionals. We value the insights and knowledge each individual contributes to achieving success.

Responsibility to the greater good. Service to our community and our profession is our firm’s heritage. In volunteer efforts as well as in client work, we always will serve the public’s best interests.

All Werth associates are bound to the Code of Ethics of the Council of Public Relations Firms, the Public Relations Society of America Member Code of Ethics and the Counselors Academy Interpretation to the PRSA Code of Professional Standards. All associates sign a contract to uphold all principles and precepts of these codes in exercising our professional responsibilities.

Service to our community is a Werth core value and long-standing tradition. We are proud of our pivotal role in building the communities in which we do business through prominent professional, civic and educational organizations. The Davey Tree Expert Co., Board of Directors The Ohio State University - Fisher College of Business, Dean’s Advisory Council Experience Columbus, Chair, Board of Trustees Ingram-White Castle Foundation, Board of Trustees Law Enforcement Foundation, Chair, Board of Directors Columbus Metropolitan Club, Board of Directors Arvin Alexander Fund of The Columbus Foundation, Chair

In May 2002, the Franklin County Unit of the American Cancer Society honored the Werths by naming its new facility the Paul and Margaret Werth Community Resource Center.

As senior executives, Werth associates advance the practice of our profession and mentor future generations through active participation in leading professional associations.

• Council of Public Relations Firms – Executive Committee, Board of Trustees, Founding Member
• Public Relations Society of America – The Counselors Academy
• Public Affairs Council
• Society of Professional Journalists
• American Marketing Association – Past President, Central Ohio Chapter
• Advertising Federation of Columbus, Inc.
• Columbus Society of Communicating Arts (CSCA)