Attend the Health Care Digital Crisis Webinar
from Paul Werth Associates

A health care crisis can take on a whole new meaning in the digital era. An outbreak of erroneous information or negative publicity can quickly become a full-blown pandemic. Just one negative blog post or Tweet can set off a viral crisis for your organization that spreads worldwide.

Get ready
Learn how you can use social media tools during a crisis – without leaving your desk. Join us Tuesday, November 17 at 2 p.m. ET for Werth’s complimentary workshop, “Health Care Rx: A Social Media Prescription to Prevent and Treat Crises.”

Werth’s seasoned health care and crisis communications experts will share their perspectives on the increasing impact of the social media on crisis management in the health care industry.

You’ll learn

• About the need for speed
• How to use social media to detect a crisis
• The importance of a big digital footprint
• How to integrate social media into your crisis plans
• What to do when the crisis hits…
• …and what to do after

Click here to register. Questions? E-mail contact@paulwerth.com, or call us at 1-877-577-0017.